New American Tradition: Super (fast) Bowl
Some of you might be aware that a football game occured yesterday. I am only vaguely aware that it really occured. I have never had any interest in watching professional football, and calling the game ‘Super’ doesn’t make me want to watch it anymore. This does not however does not mean that companies don’t find this select time during the annual progression of American television as a good time to spend a lot of money in the hopes of impressing the populous.
In years past I have subjected myself to the trials which are sitting through this “super” game in order to see a few glimses of some good commercials. This year I was having none of that. This year I have a DVR.
I recorded the entire Super Bowl, while I busied myself in other pursuits. Then at about 9:30PM (The game stated at 6 I believe) I sat down, and in defiance of all that is normal, and in the great American tradition of getting exactly what I want exactly when I want it, I watched all of the commercials and fast-forwarded through all of the football. All told it took me about a half hour and at 10:02PM I caught up with live TV and watched the final play of the game.
There I had seen everything I needed to see. And here is my post-show analysis. The whole Super Bowl commerical thing really hasn’t been the same since its glory days during the Dot COM Bubble of the late ninties, a time signified by flegling companies that wanted nothing more than to spend Billions of dollars in as short a time as possible. It might not have been a good business plan, but it gave us some good commericals. There were a few stand-out however. My picks for the evening would be FedEx’s caveman commercial and the AmeriQueset series of “Don’t judge too quickly” commericals. I am not sure what we are not suppose to be judging too quickly, but the commercials were funny. Something that might have been missed by those of you watching the game over a 4 hr period, but I got the very distinct feeling watching it all in fast-foward that they really wanted us to watch “Grey’s Anatomy” right after the Super Bowl.